Services

Business fundamentals are important, but there’s no substitute for knowing an industry inside and out. Companies need to track competitive dynamics, regulatory changes, and advances in technology to compete and thrive in their sector. Our firm draws upon years of direct, front-line experience. We deliver value through creative programs that are honed by vast industry knowledge and business acumen.

Industries Served

Perishables

WKR & Company is a pathfinder for firms performing in the perishables industry including shippers / growers, retailers, distributors as well as organizations that are looking to provide services to this market sector.

We utilize our expertise, industry knowledge and business acumen to assist organizations in meeting their goals and objectives.

Distribution

Engaged Supervalu Inc. and C&S Wholesale Grocers, Inc. with a retail price optimization software solution for their clients. Utilizing Revionics, a startup software solution provider, the program allowed them to build greater business ties, increase product sales-through and increase profitability at retail.

Retail

An ongoing project where food retailers are provided management software at the store level to execute one-to-one marketing relationships. WKR & Company is consulting to assist in market penetrations, finance and strategy.

Grower/Shippers

An ongoing project where core software and hardware technology are adapted to track temperature all the way through cold cycle for retailers, suppliers and distributors. WKR & Company is consulting to deliver access to key technology people in the produce space as well as increasing the industry knowledge of current business practices.

High Tech

WKR & Company employs a deep expertise in strategy and technology to provide organizations a path to solve their toughest problems with solutions that deliver results that continue on long after we have completed our engagement. We employ numerous tactics that drive the project forward in meeting your business objectives.

Our organization plugs into your organization at the component level or system wide. We bring the resources and over 50 years of accumulated industry knowledge to bear on your project.

WKR & Company has assisted senior executives deal with critical strategic and operational issues during times of growth and contraction. Areas of focus include business strategy; sales, marketing & innovation; organization & change management; and operations.

Expertise

Marketing, Publicity & Sales

Every company is faced with how to reach their target audience with a message that breaks through the industry chatter. Care and feeding of investors, prospects and customers requires a tightly integrated MARCOM program that feeds from the main strategies, functions, and processes of the business.

Unlocking the potential of your sales, marketing and communications initiatives requires integration with company stakeholders and external channel partners and suppliers. Our initiatives provide functional improvements in marketing and sales.

  • Include customer knowledge into the business planning
  • Assimilate business and brand strategies
  • Implement go-to-market strategies
  • Modify processes

Functional Expertise

WKR & Company executes on the tactics that are developed through the defined strategies. Taken in aggregate, these tactics build an execution plan that assists the organization in meeting their objectives. Our capabilities aid in taking the MARCOM function to the next level.

  • MARCOM business plan
  • MARCOM media
    • Web development
    • Sales & online presentations
    • Brochure and literature
  • Sales execution plan
  • Publicity

Strategy

Walking a tightrope while balancing long term commitments in one hand with short-term objectives perched in the other requires a mastery of skills and operational chutzpa. WKR & Company provides the pieces that start up firms and small businesses need to operationalize their organization to meet their objectives.

Our approach is to provide the understanding, data and business wisdom to transform your firm. We utilize a process-oriented strategy that is designed by our senior management and addresses your strengths and weaknesses. Our time-tested approach integrates knowledge, skill and implementation expertise that delivers a results-oriented solution.

Our expertise includes:

  • Strategy & Finance
  • Sales and Marketing Execution
  • Strategic Leadership

Organizations retain WKR & Company for tactical execution and strategic development. Our most recent projects include:

  • Reshape their go-to-market strategy
  • Develop candidates and retain employees to execute on a specific business objective
  • Meet next quarter’s performance requirements

Operations

WKR & Company assists organizations in building competitive operations that deliver value while allowing companies to operate profitably and invest in the future. Client engagements range from acquisition, business-unit analysis and strategy, along with pre-investment integration.

WKR & Company’s experts in operations draw from years of experience working with diverse clients. Our team has a successful track record in delivering transformational programs that include operations and business strategy. Areas of focus include:

  • Supply chain management
  • Operations strategy

Financial

As a leader in providing strategic financial consulting, WKR & Company has an extensive industry and functional knowledge base. This allows is to bring expertise to small and start up firms that is unparalleled.

We have successfully engaged with our clients in developing strategic programs that allow them to receive investment from angel investors and set the stage for their IPO.

Our expertise, in core business disciplines that integrate marketing to operations to finance, assists our clients in building their skills and boost their performance.